Subway needed a new low cost print advertising campaign to showcase its 3 all new Italian based sandwiches at an attractive advertising price point. It was designed as a double page spread newspaper advertisement to appear at the bottom of the pages, it was only 7cm high but full width and 3 versions on 3 subsequent spreads were created and executed for the final strategy. We understand that the success of this campaign led to 2 of the 3 sandwiches being added to the full time menu.

Subway needed a new low cost print advertising campaign to showcase its 3 all new Italian based sandwiches at an attractive advertising price point. It was designed as a double page spread newspaper advertisement to appear at the bottom of the pages, it was only 7cm high but full width and 3 versions on 3 subsequent spreads were created and executed for the final strategy. We understand that the success of this campaign led to 2 of the 3 sandwiches being added to the full time menu.

We were approached by Subway and asked to design an advert to portray one of their latest offers...does it make you hungry...?!

Press advert advertising two of Subway's new sandwiches.

An advert for Subway's low-fat campaigns.